A campaign to attract people to break the record of the largest parade of Maruti and Hyundai cars, who happened to be the exact TA of our client. Hello Database! Fortunately for the client, and unfortunately for this campaign, the product starting selling out way before the event. Poor thing never saw the light of day.
Click here to see this campaign on www.adsoftheworld.com
The Big Bang Awards this year, organized by the Ad Club of Bangalore in partnership with Times of India and Afaqs, saw 37 agencies and 138 clients submitting more than 600 entries. It also saw the return of major clients such as Titan, Fastrack, ING Vysya, UB, Aircel and United Spirits and major agencies such as O&M, JWT and Lowe, after an absence of a few years, which made the wins all the more sweet.
Bushtail picked up a Gold for Best Unpublished Campaign for the Guinness Ad campaign for PRIL, which we think was probably the most contested category since most of the good work is usually never approved/published. No offense to the client here. PRIL was all for this campaign, but their product was so good, it started selling without this marketing ploy, so obviously the event and this campaign was abandoned.
Bushtail picked up a Gold for Best Original Kannada TVC for an ad we made for Sankara Hospital on World Sight Day. Not bad for a TVC made on a shoestring budget and less than a week’s time. In fact, it was so late, the client didn’t even get a chance to see it, let alone approve it. Many thanks to the client for trusting us.
Our partner design agency, Rezonant Design, picked up a Gold for Best House Journal and a Bronze for Best Website. Congratulations to the team there.