What makes people choose a certain pub over the others?
Restaurants you could say you chose, because of the food. But pubs? Beer tastes the same everywhere.
In Bangalore, pub loyalty reasons, seem to vary from person to person. Most of them are music and proximity based, but you probably know a few friends who like a certain pub because there is a bigger cloud of smoke hanging above their heads. Or because, they keep playing the same songs over and over again. Then there are pubs where it’s so loud, you spend 3 hours with your friends, saying absolutely nothing to each other.
“ARE YOU FEELING HOT?”
“NO. I DON’T THINK YOU’RE HOT! CAN WE LEAVE?”
Legends of Rock, in cohorts with the recession angels, decided to extend their happy hours. The billboard we created, didn’t look very happy. But we thought rock fans were not supposed to be happy?
